|Thursday, April 16, 2015||Contact: Rhonda Norby (859) 224-2856|
|Day and Track Pass Retail Offerings Introduced on equibase.com|
Equibase Company LLC today announced the addition of “day pass” pricing options and the bundling of products by track on equibase.com. The day pass options will provide customers with unlimited access to every race card for a single race day.
“Not only have we improved the overall purchasing experience, but now handicappers playing multiple tracks may pay as little as 30 cents per race card for past performances,” said Hank Zeitlin, president and chief operating officer of Equibase.
Single product day pass pricing is available for Equibase’s two staple past performance products – Equibase Basic and Premium PPs – as well as TrackMaster’s Platinum past performance programs. In addition, Equibase introduced a new “track pass” option that bundles products together by track for a specific race date. The track pass offers access to a full array of products, from past performances to high-end professional selections, at savings of more than 50% if purchased individually.
Equibase Company, now in its 25th year of operation, is a partnership between subsidiaries of The Jockey Club and the Thoroughbred Racing Associations of North America and serves as the Thoroughbred industry’s official database. Through its website, mobile platform and mobile applications, Equibase offers a comprehensive array of free statistical information as well as premium handicapping products and reports in support of the North American Thoroughbred racing industry.