|Tuesday, January 04, 2011||Contact: Bob Curran Jr. (212) 521-5326|
|The Jockey Club Reduces Price of Microchips|
The Jockey Club has reduced the price of microchips for sale to interested owners and breeders by 50 percent, from $20 to $10 per chip.
Introduced in March 2008, microchips are not currently a requirement for Thoroughbred registration with The Jockey Club and participation is voluntary. The chips are for use in Thoroughbreds residing within the United States and all U.S. territories.
“The Jockey Club is now able to acquire microchips at a significantly reduced price and we want to pass the cost savings along to those owners and breeders who realize the value of microchipping their Thoroughbreds as a secondary means of identification,” said Andrew Chesser, The Jockey Club’s customer service coordinator. “We encourage those who haven’t microchipped their Thoroughbreds to consider doing so at this new lower price.”
Microchips can be ordered by logging on to The Jockey Club’s Interactive RegistrationTM website at registry.jockeyclub.com.
The Jockey Club offers LifeChip® microchips, which are ISO 11784-compliant and consistent with those used by international Thoroughbred stud book authorities.
Additional information about microchipping is available at registry.jockeyclub.com.
The Jockey Club, founded in 1894 and dedicated to the improvement of Thoroughbred breeding and racing, is the breed registry for North American Thoroughbreds. In fulfillment of its mission, The Jockey Club provides support and leadership on a wide range of important industry initiatives and it serves the information and technology needs of owners, breeders, media, fans and farms, among others. Additional information is available at jockeyclub.com.